August 15, 2024 — A day that marked a significant milestone for Volvo Penta in Hong Kong as the company successfully hosted its highly anticipated Customer Day and Online Shop Promotion. The event, held at the prestigious Aberdeen Marina Club, brought together over 60 esteemed guests, including private boat owners, business partners, and media representatives, to witness Volvo Penta’s latest innovations and explore new opportunities in the Hong Kong market.

A Long-Awaited Activation

It has been years since Volvo Penta organized such a large-scale activation in Hong Kong, and the event did not disappoint. The turnout exceeded expectations, with a diverse group of attendees, each eager to engage with the brand and learn more about its cutting-edge technologies. The atmosphere was electric, filled with anticipation and excitement as guests arrived to discover what Volvo Penta has in store for the future.

Sunny Leung on Sustainability and Market Expansion

Sunny Leung, Head of Volvo Penta MUA China, expressed his excitement about the event, stating, “At Volvo Penta, sustainability is not just a goal — it’s a commitment. We are dedicated to developing solutions that are not only innovative but also environmentally responsible. As we continue to grow our presence in Hong Kong, we are eager to introduce technologies that will help build a more sustainable future for the marine and industrial sectors.”

Sunny further emphasized Volvo Penta’s ambition to expand its market share in Hong Kong, highlighting the strategic importance of the region for the company’s growth plans.

Event Highlights

The event kicked off with an opening speech followed by a comprehensive introduction to the Volvo Group and Volvo Penta’s operations. The agenda was packed with informative sessions, including:

  1. Volvo Group & Volvo Penta Company Introduction – A deep dive into the company’s heritage, values, and global impact.
  2. Online Shop Introduction – Guests were given an exclusive first look at Volvo Penta’s new online shop, which promises to revolutionize the way customers purchase products and services.
  3. Online Shop Campaign Overview – Details of the ongoing campaign, including promotions and benefits for customers who choose to shop online.
  4. EVC Upgrading Proposal & VP Service Introduction – Insight into the latest Electronic Vessel Control (EVC) upgrades and a review of Volvo Penta’s comprehensive service offerings.
  5. VP Marine New Technology & IPS 40 Introduction – A showcase of the latest in marine technology, including the innovative IPS 40 system, designed to enhance performance and efficiency.
  6. VP Industrial E-Mob Proposal Sharing – A session dedicated to Volvo Penta’s industrial sector, focusing on the shift towards electric mobility solutions.

Exclusive Online Shop Promotions

As part of the event, Volvo Penta introduced two exciting online shop promotions, aimed at enhancing the customer experience:
Promotion 1:
Promo Code: VPSHOP2024
Benefits: Free delivery, a 3% discount, and a welcome gift
Validity: From now until December 31, 2024.
Promotion 2:
Offer: Customers who complete an online purchase transaction are entitled to a complimentary onboard inspection.

A Promising Future

The success of this event is a testament to Volvo Penta’s commitment to innovation, sustainability, and customer satisfaction. With new technologies on the horizon and a firm focus on expanding its presence in Hong Kong, Volvo Penta is poised to make a significant impact in the region. The overwhelming response from guests reflects the growing interest in Volvo Penta’s products and services, paving the way for future engagements and collaborations.
As the event came to a close, it was clear that Volvo Penta had not only showcased its latest innovations but had also strengthened its ties with key stakeholders in Hong Kong. The future looks bright for Volvo Penta as it continues to lead the way in the marine and industrial sectors.